Embracing Digital Evangelism

One of the greatest promises we hope to witness in our lifetime is the imminent return of our savior. Among these indicators of Christ’s return given in Matthew 24, the worldwide preaching of the Gospel stands out. If we truly believe this, we must utilize every means at our disposal to share the good news.

Creative avenues exist for all of us to be involved through what is known as digital evangelism. Before the debut of the World Wide Web in the early ’90s, many could not have imagined how a simple push of a button would connect us globally. Today, technological advances allow us to connect with friends and family through video calls and social media platforms, keeping us informed in real time.

For years, the Seventh-day Adventist Church has effectively utilized television, radio, podcasting and social media to deliver the message of Jesus Christ. While our institutions have made significant strides in this area, imagine the impact we could achieve if each of us took to our social media platforms to share our personal stories of what Jesus has done in our lives. The possibilities are endless! Creating engaging content does not have to be costly; the key is to interact with people online and spread the message of hope and salvation. Here are a few suggestions you could use right away:

Create personal profiles or pages dedicated to sharing our faith. Regularly post inspirational stories, Bible verses, testimonies and resources related to your faith. Engage with followers by responding to comments and messages. A word of caution: do not post controversial topics.

Use platforms like Facebook Live, Instagram Live or YouTube to host interactive discussions, prayers or devotional sessions. 

Create short videos sharing your testimony and how your faith has impacted your life. Post these on platforms like YouTube, TikTok or Instagram Reels.

Organize virtual Bible study groups using online platforms like Zoom or Microsoft Teams (see the feature on page 4 for an example). 

Utilize social media to host prayer initiatives. Encourage followers to submit prayer requests and create a supportive praying community.

Start a podcast focused on topics related to faith, Scripture and daily living. Invite guests to share stories.

While we should seize every opportunity to preach the Gospel through these digital means, I want to caution you that none of this will yield positive results unless it is accompanied by much prayer and the anointing of the Holy Spirit. Acts 1:8 reminds us of this: “But you will receive power when the Holy Spirit comes on you; and you will be my witnesses in Jerusalem, and in all Judea and Samaria, and to the ends of the earth.”

May we advance His kingdom, and may we prepare our hearts to receive the outpouring of the Holy Spirit, which will bring about true transformation.

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