Reaching a Broader Audience with the Good News
From the printing press to the Internet, technology has historically played a role in spreading the Gospel. Today, our church utilizes various tools, including television, radio, podcasts, social media and digital evangelism to reach different demographics and engage with people in meaningful ways.
In 1 Corinthians 9:22-23, Paul emphasizes the importance of not compromising the Gospel’s message while being flexible in his approach. This principle can be applied today using modern tools and platforms to share the Gospel in ways that resonate with contemporary audiences.
In 2019, the Texas Conference established a media studio to produce high-quality content in both English and Spanish, enabling us to share Bible truths with all who view the programs. Almost all of our conference’s ministries and departments utilize the studio and media team to empower, inspire and support local church leaders and members. Annual events like Adventurer, Master Guide and Pathfinder camporees and East Texas and Laredo convocations can be livestreamed so more people can hear the power-packed messages by renowned speakers and musicians. This past year, we had a Hope evangelism campaign, with host sites throughout Texas tuning in.
Our churches are also embracing digital technology to spread the Gospel. Several churches manage radio stations, develop podcasts, livestream their services and utilize websites and social media.
Social media platforms like Facebook, Instagram and X offer unprecedented opportunities for evangelism, allowing for real-time interaction and engagement with a global audience. Creating engaging content, such as inspirational posts, live videos and interactive discussions, enables us to spread the Gospel and build online communities of faith.
Technology has empowered anyone to be a digital evangelist. When you like and share posts and videos with Bible truths, you are planting seeds that the Lord can germinate by someone else. Only in heaven will we know all the fruits of our labor.
I invite you to like and share posts or videos from our social channels. The English channels can be found on Facebook, Instagram, X and YouTube by searching “TexasAdventist.” The Spanish channels can be found on Facebook, Instagram and YouTube by searching “HispanosTXC.”
The principle of becoming all things to all people for the sake of the Gospel is highly relevant in today’s technologically advanced society. By embracing and utilizing modern tools and platforms, we can fulfill the Great Commission more effectively and reach a broader audience with the Good News. Let us be encouraged to explore new ways of sharing the Gospel while remaining faithful to its core message. In doing so, we can trust that God will use our efforts to bring many to salvation.
